A corporate branding campaign is the sincerest form of flattery.
Earlier this week, Domino’s Pizza announced its plans to help improve the nation’s infrastructure by filling in potholes.
The company’s Paving for Pizza grants are currently being doled out to various U.S. cities as a way to “save your good pizza from these bad roads.”
If the DIY road-improvement scheme sounds familiar, it’s because it is.
Last February, a posse of Portland anarchists began taking it upon themselves to fix the city’s potholes. On its Facebook page, the group, which calls itself Portland Anarchist Road Care, claims its mission is to “take the state of the roads of Portland into the hands of the people.”
